Our DNA
Built by an
operator,
not an agency.
Tap-IT wasn't founded to sell advice. It was founded to close the gap between what AI makes possible and what most companies actually do with it.
Raadj Chedalal
Founder & Architect
"I've run the numbers and the factory floor."
15+ years building and scaling businesses across ING, ABN AMRO, Philips and Shell: scaling a banking unit from 15 to 100 FTE, owning a €200M consumer P&L across 17 countries, and running 24/7 production operations on the factory floor. Lean, 5S, Kaizen and all.
Today that includes leading a 230+ FTE operation with global sourcing, backed by a hands-on Executive Master in Finance, Data & AI from the University of Amsterdam.
Tap-IT is that career track record turned into a playbook: we build brands that stand out, put AI to work, and make operations scale, for our clients and for our own ventures.
Operators,
Not Advisors.
Most consultancies leave you a slide deck. We leave you a working system.
The Operator's Playbook
We've owned the P&L and run the production line. Every recommendation is grounded in how businesses actually operate: pricing, sourcing, shift schedules, cash flow. Not in theory.
AI With A Business Case
No AI for AI's sake. Every tool we build comes with a business case: hours saved, decisions improved, revenue unlocked. If the numbers don't work, we tell you.
Skin In The Game
We build our own consumer ventures with the same playbook we sell. Our methods get tested with our own money and reputation before they ever reach a client.
Our Principles
Our Core Values
EX = CX
When employees are freed from repetitive work and supported by sharp tools, customers feel the difference.
Ready to tap in?
Ambitious about where your company could go? Let's talk.